If you are considering a job hunt or revamping your current search in 2015, these are the tools and apps you need to succeed in finding your next opportunity:
1. Email signature. Your email signature is possibly one of the most important branding tools you're not taking advantage of. It’s your chance to let everyone know what your expertise is, how to contact you and where to learn more about you online. Employees are often required to add the company logo, tag line and contact information to email signatures. As job seekers, an email signature is a subtle way to remind people what you do.
2. Active and robust LinkedIn presence. LinkedIn has become a go-to source for companies of all sizes to seek out talent. While your profile will be similar to your résumé, it is not exactly the same. LinkedIn is a social network where people share information. Besides having a profile rich in content and media, you should also share newsworthy articles to help build your online reputation and stay connected with your network.
3. An easily accessible, on-the-go résumé. There will be occasions when someone wants you to send your résumé ASAP or when you arrive at an interview and your résumé is MIA. Save your résumés so you can easily access them and share them from your mobile device.
4. Business cards. This may seem old-fashioned, but business cards make life easier. When you meet someone new or reconnect with an old friend, just hand him or her your card at the end of the conversation.
5. Your perfected pitch. You only have one chance to make a great first impression. Don’t blow it. You’ll need it when you meet people and they ask what you do. You’ll also need one customized for every interview you take. Your pitch conveys what problem you can solve for an employer. Use words and language to ensure your unique style and personality come through. And avoid résumé-speak or jargon that isn’t universally understood.
6. Target list of potential employers. Rather than searching job boards all day, looking for the perfect job and getting lost in the black hole of applications, why not approach people inside companies you would like to work for? This route is more work up front, but it will help you stand out and rise to the top of the referral pile if you make the cut.
7. A dose of motivation. Job searching tends to lead to frustration. Rejection is an unfortunate part of the process. Invest time doing things that rejuvenate your energy and keep you feeling hopeful, such as exercising, volunteering or learning a new skill. Keep moving forward and create to-do lists and follow-up actions every day.
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